We are looking for an experienced Overseas Marketing Manager to lead the global marketing efforts for our products. You will be responsible for the end-to-end brand strategy and execution across international markets. Key Responsibilities: 1. Develop and execute comprehensive marketing strategies tailored to Japan, Korea, the U.S./Europe, and Southeast Asia markets, based on product milestones and goals. Oversee campaign materials, product messaging, and communications planning. 2. Plan and create content for official accounts across global platforms, aligning with user behaviors and content trends specific to each region. 3. Independently drive the execution of marketing and promotional campaigns, ensuring smooth coordination and timely delivery across all channels. 4. Stay on top of regional gamer preferences and maintain strong relationships with local media outlets, communities, channels, and KOLs. 5. Be well-versed in community platforms like Discord. Create and implement community promotion plans in sync with market timelines. Manage community moderators and track execution and results.
Qualifications: 1. At least 2 years of experience in overseas marketing. Fluent in English with near-native proficiency (both written and spoken); proficiency in Japanese or Korean is a plus. Experience launching at least one international game title is preferred. 2. Deep familiarity with major global social media platforms (Twitter, Facebook, Instagram, YouTube, TikTok, Twitch, Discord, Reddit, etc.). Strong understanding of platform algorithms, tools, and user engagement strategies. 3. Strong sense of trends and creativity. Capable of thinking outside the box and turning ideas into actionable campaigns. 4. Proven cross-functional collaboration experience. Excellent communication skills and the ability to learn quickly. Prior experience with 0-to-1 project execution is a plus. 5. Self-driven and passionate about gaming. Bonus points for being skilled in using AI tools to boost productivity and for having a love for anime-style games.
Token incentive
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